Writing / 10 notes
Health. AI. Sales. Data over opinion. Protocols over guesswork..
- Health

Hyrox training protocol: strength and Zone 2, no compromise
A Hyrox training protocol that holds strength while building aerobic base: heavy lifts twice a week, Zone 2 four times, recovery tracked, sixteen months of data.
2026-05-2811 min read - AI

Building an AI content pipeline that outlasts the model
An AI content pipeline outlasts the model under it because the contracts between stages are locked. The design pattern, what each stage looks like, and the proof from a real engine.
2026-05-2710 min read - Health

Your GP runs 12 markers. I run 65, quarterly. Here's why.
Your GP runs 12 markers once a year. Optimal health needs 65+ across 6 systems, quarterly. Here's the spine and what to ask your Norwegian lab for.
2026-05-1310 min read - AI

Claude Code skills for operators: 5 capabilities, 1 stack
Claude Code skills for operators isn't a tools list. It's an architecture. Five capabilities every stack needs and the handoff pattern that makes them compound.
2026-04-309 min read - Health

ApoB vs LDL: what your doctor is testing wrong
Your standard panel checks LDL. Your ApoB tells a different story. Here's why apoB beats LDL as a cardiovascular risk signal in 2026, and what moved mine.
2026-04-228 min read - Sales

The Challenger Sale is right. And still not enough.
The Challenger Sales methodology still wins in 2026, but not alone. Buyer indecision kills up to 60% of qualified deals. Here's the Nordic operator take.
2026-04-199 min read - Sales

Why 92% of firms still buy projects and call it product
Most Nordic clients ask for product teams but still buy hours and profiles. Here's what actually shifts when consulting moves from project to product.
2026-04-179 min read - Sales

Reskill or die: inside a Nordic IT academy
89% of leaders say AI skills are critical. 6% are actually reskilling. The $5.5T gap, the Big 4's defensive restructuring, and what Nordic consultancies get wrong.
2026-04-158 min read - AI

AI Tools Are Not a Strategy
Everyone has access to the same AI tools. The edge isn't the tool. It's the system you build around it. Tools commoditize. Systems compound.
2026-04-128 min read - AI

Learn AI by Building: Why Roadmaps Fail Operators
Everyone has a roadmap. Almost no one ships. The fastest way to learn AI isn't courses or certificates. It's building on real problems until something works.
2026-04-127 min read